SARA RENTERIA

“life's too short to think about things twice”

After studying advertising and public relations, driven by the hidden beauty in everything and believing in the possibility of creating opportunities at any time, she begins to specialize in commercial and fashion production, creative direction and client relations.

Right away starting her career, she realized this was the perfect kind of work for her; she didn’t have to settle in only one place! Her nomadic spirit has taken her to live in places like: Florida, New Zealand, California, Barcelona…

She´s produced campaigns in several places such as: Barcelona, Madrid, Morocco, Los Angeles, New Zealand, New York, Mexico…  Some of the clients she has worked with: Vogue, Harper’s Bazaar, Vanity Fair, Ese O Ese, Malababa, Rita Row, TOUS, Puig, Andres Sarda, Pull & Bear, Massimo Dutti, P&G, Pepsico, Nike, SCPF, TBWA among others.

 

Her motto: “blending in every project the most creative approach and the most practical solution”.

I started working in this industry at quite a young age, I was 21. In the beginning, everything was too stressful and I was so focused on being good at it that I didn’t actually get to enjoy the experiences I was being part of. Today, some years after, I can say that I am completely passionate about my job.  Through my job I am given the opportunity to meet new faces and places all the time, I get to connect with people who inspire me, who show me the world thought their own perspective, I get to create stories, I get to work with amazing team players and there is nothing more beautiful than doing what you love while sharing good real moments with people.

 

Do whatever you want to do, be whoever you want to be, travel as far as you want, as long as you wish, do whatever makes you happy and work on something you’re passionate about… life is too short to think about things twice!