ABERCROMBIE

"Marcelo Lusardi. The Blind Rider"

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"I had to lose my sight to realize who I am and what I want to do"

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Marcelo Lusardi Marcelo began to have vision problems at the age of 17 and only two years ago he was blinded by a genetic disease. His disability has not prevented him from continuing to skate and be a skateboarder, proving that the limits are those that are imposed by oneself.

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Director & DoP: Chechu Pajares

Client: Abercrombie

Creative Direction: Chechu Pajares 
Agency: Farlaboo
Cámera Assistant: Sergi Gomez

Production Company: Lunartic Productions